Writing has been a passion of my for many years. I’ve built my business rachaelacademy.com on the foundation of writing. The purpose of this article is to show you the methods I use and I’ve used over the years to create and write articles. I will teach you how to write an article that will encourage your reader to click on the link in your Author’s Resource Box so your reader’s will visit your website.
I’m assuming if you are reading this article that you have never written an article before, or that you haven’t written many articles. Or, maybe perhaps you have written a few articles but want to know how to write a better article, the type of article that will
(1) get published
(2) get read
(3) get readers to visit your website
I’m also assuming that you have already completed your niche and keyword research on the subject you plan to write about?
Now, why would you want to write articles?
Well because you need to boost traffic to your business website, and article writing is a great tool for doing that. Article marketing often provides many small business owners with a free form of marketing and advertising. Often new businesses on the web may garner just a handful or a few dozen visitors each week. You may have a few hundred visitors coming to your website if you have established your business.
I have found for me that article writing has worked really well for rachaelacademy.com and I’ve been able to establish long lasting clients, customers and business relationships from it. Think about how much more business you could be doing if you had a few thousand visitors coming to your site each week.
Is it possible?
Yes it is, if you create great articles that get your name out there and links to your website. Articles can become a traffic magnet when written well. They can generate tons of targeted traffic. And, you don’t have to spend a lot of time writing articles once you get the hang of it. In fact you can probably spend just one to two hours a week working on your articles once you get the hang of it. That’s not very much time at all. So, how do you get started?
Simply follow the steps outlined in my article series and you’ll be on your way. If you want to keep up with all the latest series How To Write A Winning Article you can read them from Rachael Academy Marketing Pro Tool Box.
You’re going to need your own dedicated computer or laptop and a few hours a week and you’ll be well on your way to creating perfect articles. Here is quick summary of what we’ll be talking about in this series.
- How to create great titles and headlines for your articles, so you attract the right types of visitors and you reel them in.
- How to create a solid structure for your articles so they read like professional articles.
- How to format articles so they are easy-to-read and flow well on the page.
- How to create many different kinds of articles including review articles and list articles.
- How to create SEO articles and where to place keywords in your article to get the most bang.
- How to write in a conversational style so you keep your visitors interested in what you have to say. Are you ready to start learning more?
Then let’s begin! on the first series.
How To Write Your First Article Title
The title of your article is the most important part of your article. If the rest of your article is only ok, but the title of your article is great, then there is a pretty good chance that most people will read your article. The good news is you’re not alone. I will help and walk you through how you can create a great article AND a great title using this article.
A great title, however, is critical because it will get your article published and entice people to read your article. An attractive title sells your article and your website. It tells people you know what you know. It conveys expertise.
You Can Sell And Promote With A Great Title The title is also known as the “headline” although you may have many separate “headlines” or sub-headlines throughout your article. This part of your article is the main piece or the feature of your article because it’s what you hope will draw people in.
Now, let’s pause for a minute to think about why it’s so important to have a great title.
Think about all of the articles you pass by in the grocery store when you go to the checkout line and see all those glossy magazines piled up at the counter. Which articles are you most likely to read? The ones with the most dynamic titles, because you are short on time, right? It’s not like you are going to be in the checkout line at the grocery store very long. The same is true of your visitors online. They are not going to hang around that web page very long. So, they are going to look for articles that have the most interesting titles and headlines. They look for the ones that are concise and attention-grabbing.
If your headline is not good, then why would the reader pursue what you have to say? That said, your title must also be accurate. You can’t just paste some flashy headline about anything on your article and hope for the best.
If you talk about the 10 Greatest Tips For Making Money, then your article should cover making money, not how to raise goldfish. If you don’t offer what you say you’re going to offer, then you’re going to lose all your future visitors coming to read your post and you won’t get anywhere.
Hope you enjoyed my first article in my series ‘How To Write A Winning Article’
Until next time.