Why Creating A Passive Income Is The Ultimate Business Model For The Modern Entrepreneur

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What are multiple streams of passive income in the first place. It is simply a method to get money from different sources without actively working for it. This is not free though. As you may already know, nothing is free. But it is one of the best ways to make enough money to live as you please.

The idea is simple. You make an effort once and you get paid to the infinitum based on that effort until that stream of income dries up. You don’t worry about it because you have multiple streams so you will always be profitable.

This is different to how most people make money. First of all they often call it making a living. They live from paycheck to paycheck. They have only one stream of income: their job. If they get fired they lose their shirt. I used to live this way until I took the leap to go a different way.

silver imac on brown wooden table

Was it hard at the beginning? Yes but the results that comes from going it alone than relying on a 9-5 far outweighs the initial struggles. This is one of the reasons why I see so much stress in the eyes of so many people. They live nervous and worried about life, people and situations.

Creating a Passive income is not your ticket to paradise, but it is a better way to make money.

Then, the important question: How do you do it?

Why Passive Income is the Ultimate Business Model

Earning a truly passive income is the end goal of the vast majority of internet marketers and you could very easily consider it to be an absolutely ideal situation in terms of finances and business. What is passive income? Simple: it means that you earn money without having to work. That doesn’t mean you haven’t worked for it though – it just means you’ve sewed your seeds so that you can profit long into the future.


In other words, you invest some time and money into setting up a business model that is capable of ‘running itself’ and from then on, you reap the benefits. You might even continue to work on the business model in your spare time to scale it further, or to keep it going, but the point is that you don’t have to actively trade your time for money any more. Once you have a passive business model, you can literally continue to earn money while you’re sleeping.

Working online increases your freedom to a great extent because it allows you to choose how and when you work. But if you’re providing a service to a client, then that’s still not true freedom. At the end of the day, if you take time off, you lose money. And you can still upset your clients and end up losing your means of income. But with passive income, you really do get to experience true freedom.

Now you can choose to take the entire day off, or to refrain from working for the next week even and there will be no repercussions. Want to spend more time with your kids? You can! Want to go for a stroll and feel the sun on your face? You bet! Want to go travelling? Play a computer game? Work on a personal project that means a lot to you? Stay in bed?

woman in green long sleeve shirt and red pants sitting on brown wooden table

I think you’re starting to get the picture…

Using Passive Income to Begin Truly Wealthy

But for many people, passive income goes further than this. For many people, passive income isn’t necessarily about working less but rather it is about increasing their income. More so than any other type of business, a passive income model will allow you to scale. Why? Because if you start earning money that doesn’t require your active input, then there’s no reason that you can’t use your free time to set up another passive income model.

And then another.

And another.

And each time you do this, you increase your potential earnings several fold. You can also often increase the earning potential of a passive income model simply by investing more money into it in order to scale it up directly. And the more separate passive income businesses you create, the more resilient your business will become. With ten separate businesses, all running at once, you can consider your income very safe.

It would take multiple businesses all to fail at the same time for you to have any threat of serious financial strain.You can use a passive income to set up multiple businesses then and you can use a passive income model to fund other business plans and thereby ‘bootstrap’ your larger ambitions and projects.

What it’s Like to Have Multiple Passive Income Streams

I’m going to break from convention from a moment and share with you some personal experiences of passive income. One was my friend. Being a very forward thinking guy, he invested a huge amount of time into writing content for a new website he was developing when he finished college in the early 2008. By the end of one long summer, he’d written hundreds of thousands of words and was able to fill his site as well as posting a ton of content on ‘Ezine Articles’ (not a strategy that would work today).

woman in green hoodie sitting beside boy in red shirt

He ended up landing the number one spot for one of the most popular search terms on the web and then used this position in order to attract a huge amount of traffic to his website. Better yet, he used that position to sell affiliate schemes, including many that offered recurring income. In short, her was earning nearly $100,000 per month by the end of it while not having to put in any subsequent work – except a little maintenance here and there.

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